Managerial Economics and Business Strategy, Fifth Edition (Hardback)
Managerial Economics and Business Strategy, Fifth Edition (Hardback)
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ACCEPTABLE: The book's spine and covers are in good condition; however, some of the back pages have a coffee stain.NOTE: This is the textbook only. The Learning CD is not included.
Product Details
Michael R. Baye's Managerial Economics and Business Strategy textbooks are very popular because he covers some of the pioneering topics of study in his field.Brief Table of Contents:
- Chapter 1: The Fundamentals of Managerial Economics
- Chapter 2: Market Forces: Demand and Supply
- Chapter 3: Quantitative Demand Analysis
- Chapter 4: The Theory of Individual Behavior
- Chapter 5: The Production Process and Costs
- Chapter 6: The Organization of the Firm
- Chapter 7: The Nature of Industry
- Chapter 8: Managing in Competitive, Monopolistic, and Monopolistically Competitive Markets
- Chapter 9: Basic Oligopoly Models
- Chapter 10: Game Theory: Inside Oligopoly
- Chapter 11: Pricing Strategies for Firms with Market Power
- Chapter 12: The Economics of Information
- Chapter 13: Advanced Topics in Business Strategy
- Chapter 14: A Manager's Guide to Government in the Marketplace
- Case Study: Challenges at Time Warner
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PUBLISHER: McGraw-Hill Irwin
ISBN-13: 9780073050195
ISBN-10: 0073050199